THE RELATIONSHIP BETWEEN MOTIVATION AND SATISFACTION AMONG E-SPORTS ATHLETES IN THE PUBLIC UNIVERSITIES

Authors

  • Muhammad Adli Amirul Md Puad
  • Mohammed Ali Albalushi

Abstract

ABSTRACT
Studies on e-sports (e-sports) involvement factors are still lacking in the Malaysian
context. Accordingly, the objective of this study was to examine the relationship
between motivation and satisfaction among e-sports athletes at Melaka Public
universities. The study respondents consisted of 150 e-sports athletes, who participated
in e-sports tournaments, from public universities in Melaka. Data were distributed to
respondents who were involved in e-sports held from 2020 to 2022. Descriptive
analysis and Pearson correlation were used to study the relationship between
motivation and satisfaction among e-sports athletes at public universities in Malacca.
Based on the findings, the descriptive analysis of Entertainment Motivation (MH)
among E-sports Athletes scored the highest mean value with a mean score of 4.0.
Meanwhile, the descriptive analysis of Diversion Motivation (ML) among E-sports
Athletes showed medium and low values in contrast to other factors, the mean score
=3. As a result of the research findings, there is a motivational influence of
competition, diversion, entertainment, fantasy, social, and complements on satisfaction
among e-sports athletes of public universities in Melaka. There are many advantages
that can be seen in the development of this electronic sport such as in terms of careers
and government involvement regarding Industrial Revolution 4.0.
Keywords: motivation, electronic sport, satisfaction, public universities

Downloads

Download data is not yet available.

Downloads

Published

2023-12-29

How to Cite

Md Puad, M. A. A. ., & Albalushi, M. A. . (2023). THE RELATIONSHIP BETWEEN MOTIVATION AND SATISFACTION AMONG E-SPORTS ATHLETES IN THE PUBLIC UNIVERSITIES. Journal of Human Capital Development (JHCD), 16(2), 58–68. Retrieved from https://jhcd.utem.edu.my/jhcd/article/view/6420

Issue

Vol. 16 No. 2 (2023)

Section

ARTICLES

License

Authors who publish with this journal agree to the following terms:

  1. Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgement of the work’s authorship and initial publication in this journal.
  2. Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal’s published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
  3. Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).